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Biz Chicks Rule | Who Says It's a Man's World?

April 14th, 2008

Business Marketing Monday: Know What Your Customers Want

[photo: ourdailybreadmealstogo.com]
As a work-from-home mom, my marketing challenges are often related to finding my clients and assessing their needs. Unlike a brick-and-mortar business, clients don’t come to me - - I have to go to them. And couple that with a service industry like the one I provide (church marketing and professional speaking), the challenges […]

By Bridget Wright -- 0 comments

April 9th, 2008

5 Steps to Branding Your Business

by Guest Poster: Susan Gunelius
Today I am featuring a guest poster whom I have had the pleasure of working with for only a short while. She is one of my fellow bloggers here at b5media and is also a peer blogger of mine over at Know More Media. A very detailed and thorough writer, Susan […]

By Bridget Wright -- 4 comments

February 4th, 2008

Business Marketing Monday: Free Lunch For A Client

Who doesn’t like free lunches? Everyone does! Call one of your clients up and tell them you’d like to treat them to lunch. They’ll love it! You decide the winning factors, i.e.,
The Best Client
The Worst Client (that should get some orders!)
The Client Who Hasn’t Ordered In A While
The Fairly New Client
You get the idea. […]

By Bridget Wright -- 9 comments

January 28th, 2008

Business Marketing Monday: Donate A BOGO (Buy One Get One Free)

Today’s marketing tip is a BOGO: Buy One Get One Free.
This works great if you have a professional service to offer such as personal services (massage, hair stylist, makeup artist, etc.), consulting, accounting, web design or tax services. This is how it works: For every hour (or whatever block of time you choose) the client […]

By Bridget Wright -- 0 comments

January 21st, 2008

Business Marketing Monday: Handwritten Notes for Clients

Welcome to Monday!
Today’s marketing tip is a revisit on something we all know about but have gotten away from:
Letter Writing. Or, more specifically, note writing.
When you visit a client or make a sales call, always follow-up the visit with a handwritten note. Not typed. Not emailed. Handwritten. The personal touch is nice and it […]

By Bridget Wright -- 5 comments

January 20th, 2008

Business Marketing Monday Coming Your Way!

As part of a regular series, each Monday I will post a business marketing idea or strategy that will help you in your business. These tips will be designed for business women of course, but can be used by anyone who is in business for themselves, work in corporate America or is employed in any […]

By Bridget Wright -- 3 comments

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