April 14th, 2008
[photo: ourdailybreadmealstogo.com]
As a work-from-home mom, my marketing challenges are often related to finding my clients and assessing their needs. Unlike a brick-and-mortar business, clients don’t come to me - - I have to go to them. And couple that with a service industry like the one I provide (church marketing and professional speaking), the challenges […]
By Bridget Wright -- 0 comments
April 9th, 2008
by Guest Poster: Susan Gunelius
Today I am featuring a guest poster whom I have had the pleasure of working with for only a short while. She is one of my fellow bloggers here at b5media and is also a peer blogger of mine over at Know More Media. A very detailed and thorough writer, Susan […]
By Bridget Wright -- 4 comments
February 4th, 2008
Who doesn’t like free lunches? Everyone does! Call one of your clients up and tell them you’d like to treat them to lunch. They’ll love it! You decide the winning factors, i.e.,
The Best Client
The Worst Client (that should get some orders!)
The Client Who Hasn’t Ordered In A While
The Fairly New Client
You get the idea. […]
By Bridget Wright -- 9 comments
January 28th, 2008
Today’s marketing tip is a BOGO: Buy One Get One Free.
This works great if you have a professional service to offer such as personal services (massage, hair stylist, makeup artist, etc.), consulting, accounting, web design or tax services. This is how it works: For every hour (or whatever block of time you choose) the client […]
By Bridget Wright -- 0 comments
January 21st, 2008
Welcome to Monday!
Today’s marketing tip is a revisit on something we all know about but have gotten away from:
Letter Writing. Or, more specifically, note writing.
When you visit a client or make a sales call, always follow-up the visit with a handwritten note. Not typed. Not emailed. Handwritten. The personal touch is nice and it […]
By Bridget Wright -- 5 comments
January 20th, 2008
As part of a regular series, each Monday I will post a business marketing idea or strategy that will help you in your business. These tips will be designed for business women of course, but can be used by anyone who is in business for themselves, work in corporate America or is employed in any […]
By Bridget Wright -- 3 comments
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