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Business Marketing Monday: Cross-Promote With Another Business

by Bridget Wright on February 11th, 2008

Have you ever considered working with another business to promote YOURS? People do it all of the time, especially in businesses that are similar or offer complementary services. Take for instance:

the local video rental place and the piza delivery folks
wedding videographers and print photographers
massage therapists with health-food stores or natural physicians
make-up artists with photographers

To take advantage of this type of marketing idea, contact other business in your area (or even online) that complement what you do and offer to bundle your services together and offer them to customers. Have a plan in place before making this offer to other businesses so that things can flow seamlessly. This idea can also bring your business more exposure and more customers to your door.

Any service or bundle of services that complement each other will work very well with this idea.

Bridget

POSTED IN: Business Marketing Monday

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